SA designer Thebe Magugu makes history as first African to win the LVMH Prize
Magugu's aesthetic is wearable and contemporary designs that come in edgy cuts and silhouettes. As part of his winnings, he will receive a €300,000 grant and a year-long mentorship from executives at the French luxury conglomerate, it was announced on Wednesday.
Earlier this year, Magugu won the overall award for curation and fashion content at the International Fashion Showcase, supported by the British Fashion Council.
He was selected from a shortlist of eight brands, which included a second African brand, Kenneth Ize from Nigerian designer Kenneth Izedonmwen. The six other finalists were Kunihiko Morinaga (Anrealage), Bethany Williams, Emily Adams Bode (Bode), Hed Mayner, Spencer Phipps (Phipps) and Stefan Cooke and Jake Burt (Stefan Cooke).
Magugu had the opportunity to meet Vogue Editor in Chief Anna Wintour earlier this year who praised his collection.
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Had the pleasure to speak to Anna Wintour and Delphine Arnault in Paris at the @lvmhprize about my collection. They both also took home a copy of @facultypress, our zine dedicated to documenting key moments in South African culture. #lvmhprize
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